Five year tailspin...
BlackBerry phone
How does one company go from controlling half of the world's smartphone market to less than one percent today, and from a profit of $1.9 billion to a gaping $5.8 billion deficit -- all within the space of five years, Parmy Olson asks on forbes.com.
It all started when Apple CEO Steve Jobs took the stage at the Macworld Conference in January 2007 and showed the world that he could download music, videos and maps from the Internet onto a little glass phone in his hand, Olson wrote.
For more on the new book on the fall of BlackBerry: http://www.forbes.com/sites/parmyolson/2015/05/26/blackberry-iphone-book/
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